Featured Exhibitor Brand Story

TOTO by W. Atelier Sdn Bhd

Stand No. : 7T083

Brand Story :

Our feelings for people and their life have remained unchanged since our foundation. In 1912, in an era when there were as yet no sewage facilities in Japan and thoughts of hygiene were still nascent, Kazuchika Okura, the founder of TOTO, was deeply impressed by the cleanliness of the ceramic toilets he saw in the West, and he took up the challenge to create a national hygienic ceramic industry based on the idea of “improving the lifestyle of the Japanese people”. With five years’ researches, he succeeded in mass-producing Japan’s first hygienic ceramic toilet, which we could call the beginning of a new culture. TOTO’s manufacturing philosophy is bonded deeply to that moment create when new lifestyle values were created. TOTO remains dedicated to delivering products that offer inclusive functionality and respect for the environment. We embrace these values every day to create a future that surpasses all expectations.